The Web has changed the game for your customers―and, therefore, for you. Now, CustomerCentricSelling, already recognized as one of the premiermethodologies for managing the buyer-sellerrelationship, helps you level the playing field soyou can reach clients when they are ready to buyand create a superior customer experience. Your business and its people need to beCustomerCentric―willing and able to identifyand serve customers needs in a world wherecompetition waits just a mouse-click away.Traditional wisdom has long held that sellingmeans convincing and persuading buyers. Buttodays buyers no longer want or need to be soldin traditional ways. CustomerCentric Selling givesyou mastery of the crucial eight aspects ofcommunicating with todays clients to achieveoptimal results: Having conversations instead ofmaking presentations Asking relevant questions insteadof offering opinions Focusing on solutions and notonly relationships Targeting businessp
Yazar: Bosworth, Holland, Vşsgatis
Yayınevi: McGraw Hill
Yayın Yılı: 2010
Yayın Yeri: USA
Dil: İngilizce
Sayfa Sayısı: 294
Cilt Tipi: Ciltli
Ebat: 15.5x23.5
Durum: Yeni Gibi
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Kondisyon: Yeni Gibi
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